Marketing
The Marketing function has to work "hand in hand" with the rest of the hotel operation. It begins with the product - our belief is that the best marketing a hotel can do is to offer the right product to their guests, to at least the promised standard, as well as excellent service levels. This is marketing to customers who will probably be repeat guests and the whole hotel team have a responsibility to deliver.
flexis will undertake support across the marketing function :
Marketing strategy and planning
Market research and product development
Pricing review and competitor analysis
Brand strategy, design and implementation
Collateral concepts, design and print management
Web site strategy, design and build
Analysis of web site performance and SEO
Electronic distribution and representation
Database development
Direct marketing - mail and email solutions
Public relations and internal communication plans
Product launches and events
We often work with a client's existing suppliers of design or marketing services - if there is an existing strong relationship and understanding then this can be valuable. Or if change is needed, we can recommend from a range of creative agencies to support in implementing marketing activities that best suits the client needs.
Contact us for more information about working with flexis.
